Week 2 Analysis: Building A Professional Network

The purpose of this activity is to learn how to identify and build a professional network. In doing so, it will help me find more job opportunities in my desired job field. 

Week 2 Practice: Networking Events & Organizations

Upcoming Event:

Ragan's Social Media Conference

Social Media Conference for PR, Marketing and Corporate Communicators at Disney World

The purpose of this activity is to become more familiar with conferences and events that are in my desired industry. By learning about these events, I can plan to attend them to further my education and start to build professional relationships. 

This event will teach you how to use social media to further engage your brand. It applies to my professional pursuits because I plan on using social media not only in my personal endeavors but business as well. This conference teaches best new practices for social media platforms (Facebook, Instagram, Snapchat, etc.), social media strategies, how to boost followers engagement and also how to use digital storytelling. Although I am skilled in some areas of this conference, it's always good to attend these to refresh your brain and learn new techniques that weren't taught before. Keeping updated in all things media will not only help me further pursue my career goals, but also allow me to stay an updated media communications professional. An organization that I think would be interested in joining this conference is Sovis Productions. They are a videography company that hasn't started their social media engagement yet and this conference would be of huge help to them. Since they don't have a Facebook page or have begun to advertise themselves online, it's all been word of mouth, this conference would teach them everything they need to know about engaging potential clients and staying updated throughout the year. The mission of this organization is to help media socialist to be successful in their businesses. Ragan has been the leading publisher of corporate communications, public relations, and leadership development newsletters and their conferences draw in more than 3,000 professionals annually. By providing real world solutions and professional speakers, they are able to reach out to business owners and employees in helping them succeed in what they do.
Link to the conference
Link to Sovis Productions

Week 2 Exploration: Building a Target List

The purpose of this activity is to find jobs in my area that are related to my industry. Also, by making  a target list, I can easily stay updated on potential job positions within these companies.

 

Link to my target list

My Media Story Script

Week 1 Project: A Tailored Resume

My first results from Jobscan came out super poor at a whopping 35% match rate! You can check this out here. This was because I made no specific updates to my resume in order to relate it to the job position I was theoretically applying for. The second time I scanned it, I added more keywords and phrases that are actually listed in the job position. You can see the updated results here. After looking at the updated results I noticed that this isn't the most reliable resource to use. The website stated that I didn't include the business name along with a lot of specific keywords which I did include in my newly updated resume. In my newly updated resume I included the majority of keywords that were listed in the job description along with the title of the job position and company name. I also included the skills that are needed for the job that I currently have. I think the updated version is much more professional and current to this position and therefore I feel like I have a good chance of getting an interview. Overall this was a wonderful resource to use but like I stated above, it did not work correctly in my case. I think it might be because it didn't pick up my words that are in a white colored font, if so, this should be something that they fix. I would probably never use this tool because of this issue. I chose this specific layout because it is clean, simple, organized, and easy to read. After reviewing Steve Harris's Designing a Resume tutorial I knew that I wanted to include two columns. I find this very professional looking yet also simple. I also chose to include two different colors because I wanted it to stand out while also making it easier to read and look at. I think the overall layout really connects with the position I'm theoretically applying for because it showcases my skills in Adobe InDesign CC and also creativity. I can better tailor my resume by constantly updating it to meet the job requirements of the current position I will be applying for.

Website link to the job position here.

(These are screenshots because blogger does not support PDF files that are loaded straight from your computers files)

Before:

 

After:

Week 1 Analysis Discussions: My LinkedIn Profile

The purpose of this activity is to edit our LinkedIn account to refine the information companies are looking for. Also by doing this I am learning to make my page more professional and functional. 

Link to my LinkedIn account: HERE

Before:

After:

Week 1 Practice: A Tailored Cover Letter

The purpose of this activity is to get a better understanding on how to correctly write a cover letter. This assignment also introduces me as a professional candidate. 

Link to the job posting 

(I was unable to post this as a PDF file so it's a screenshot, I apologize for any inconvenience this may have caused)